Created for ARTCRANK, an international art show screen printed, bike inspired art. Founded in Minneapolis, this show travels to large cities and features bike loving local artists and designers.
My design was inspired from night biking along the Twin Cities rail-to-trail bike system on winter nights.
My goal was to design a scene where the concept of "light" becomes the subject through a very geometric graphic approach. Using positive and negative space, illumination, branches and snow are symmetrically arranged within the illuminated are of the biker, and metallic silver and white help convey the reflective snow.
This winter version was the second in a series, designed specifically for the REI Coop Winter Bike Expo.
Series of 100
18x24" Screen Print - "Snow Beacon"